Zia Basha

Senior Brand Manger


Zia has worked for Pfizer since August 2005. During this time, she has worked within medical information (Oncology and Vaccines) and marketing portfolios in the field of Dermatology, Rheumatology and Oncology. Her most recent appointment is as Senior Brand Manager, Oncology. Zia is responsible for the marketing activities of the Oncology Genitourinary (GU) Portfolio and the sales management of the Oncology GU Sales Team.

Zia is a committed volunteer, with experience supporting both community organizations and volunteering with relevant Australian oncology non-for-profit organizations. These experiences will serve her well as a Fellow with Project Hope China. Project Hope China will work with several Global Health Fellows and health care providers to strengthen health education on managing chronic disease and caring for patients with risk factors. Fellows will develop a web-based training curriculum and tools to measure the use of the training and to evaluate the impact of using web curriculum toward improved disease management. Additionally, Fellows will create training curriculum and develop patient education materials.

Zia hopes her Fellowship experience will provide her with a wider appreciation of health care challenges and outcomes in a different health care landscape, particularly working in a resource-constrained environment.

Project HOPE (Health Opportunities for People Everywhere) is dedicated to provide lasting, sustainable solutions to health problems around the world, working in partnership with people and communities, giving them the opportunity and the means to help themselves.