In the heart of São Paulo, Brazil, sits “Coletivo Pink,” a space that, during Breast Cancer Awareness Month in October 2019, became a place of hope for many patients, their families, doctors and other advocates. Pfizer, in partnership with 10 Brazilian patient associations, opened the doors of this space for the second year in a row to raise awareness and provide those who are affected by breast cancer a place to learn, share their stories and find support.
Over the course of the month, many different events and activities took place, from discussions with physicians and other experts about prevention and risk factors, to healthy lifestyle sessions to help patients and their families improve their quality of life.
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