Win the digital race in pharma

The Bot Will Chat With You Now...

The demand for information about Pfizer products is steadily increasing, due to the numerous products launched globally and the greater availability of medical information across multiple channels. Health care professionals, pharmacists, nurses, patients and caregivers expect quick, accurate, easy-to-understand answers to their questions, and want information in the most convenient way possible. To meet the increasing needs of patients and medical professionals across the entirety of our portfolio, Pfizer launched a first-in-industry solution: medical information chatbots, Medibot (in the U.S.) and Fabi (in Brazil). The creation and deployment of “bots” are the first step in a journey toward utilizing artificial intelligence to meet the growing information needs of customers.
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