Digital Asset Management (DAM) Business Product Lead, Director
- United States - Illinois - Lake Forest
- United States - Florida - Tampa
- United States - Any Pfizer Site
- United States - Pennsylvania - Collegeville
- United States - New York - New York City
We are seeking a highly motivated and experienced Digital Asset Management (DAM) Product Lead to join our Chief Marketing Office (CMO) at Pfizer. In this role, you will play a critical part in supporting the success of our operations and global marketing teams. Your primary responsibility will be to research, develop and deliver innovative product offerings that support end-to-end workflows for colleagues and agency partners around the globe, enabling them to scale creation of compelling content around the world.
As a Business Product Lead, you will act as the voice of the customer, collaborating with business stakeholders and our technical teams to shape the vision and set objectives and key results (OKRs) for our DAM product. Your success in this role will be measured by your ability to ensure that the product continues to deliver efficiency and effectiveness, while meeting the evolving needs of our marketing organization- inclusive of searchable modular content, digital rights and AI capabilities/integrations.
As part of this role, you will be responsible for actively engaging in and guiding business objectives and technical discussions. It is essential you possess a strong grasp of technical concepts related to marketing technology tools such as data flow, workflow management, automation, AI, content and asset management, and more. Additionally, you should possess the skills to define roadmaps, create backlogs, set sprint goals, prioritize features and initiatives, and effectively inspire and influence teams and stakeholders to align with your vision and objectives.
How You Will Achieve It
- Ensure DAM enables colleagues and agency to easily organize, locate and reuse assets across channels and markets.
- Ensure DAM enables marketers to easily associate with claims, licensing and associated usage rights.
- Work with other product leaders to ensure an integrated user experience across related products, including but not limited to workflow, MLR and AI.
- Support and help shape a product strategy and vision that delivers value to customers, aligning with the priorities of the marketing organization.
- Consolidate and prioritize outcomes, business needs, and technical demands from marketing and agency teams.
- Collaborate with internal digital teams, UX experts, and stakeholders across commercial and medical divisions to create a product roadmap that streamlines our creative, media, and CRM processes, while collecting critical meta-data for optimizing customer experiences.
- Prioritize business cases and optimize resource allocation across products (both existing and new); work with Business Owners and technical teams on business case development and approvals
- Proactively identify business needs and innovations, including business requirements and roadmap, and ensure execution via close coordination and project management with technical Product Managers
- Collaborate with tech teams on product strategy, decisioning and product delivery within the Agile Teams, incl. with Technical / Engineering team on hands-on solution development and management of external development vendors
- Support content creation tools as needed (i.e. Express)
- Demonstrate excellence in product management by combining business and technology knowledge to develop and manage product roadmaps, define meaningful OKRs, and drive value and impact.
- Align stakeholders, manage product roadmaps, coordinate user-acceptance testing, drive user adoption, and advocate for the product.
- Conduct product ceremonies with technical and business partners to gather and prioritize outcomes and share progress.
- Track engagement with the platform and analyze usage trends by function, geography, and business unit. Proactively share user engagement metrics and insights with Marketing and Digital leadership, identifying opportunities to deliver value throughout the organization.
- Gather user engagement data, conduct research, and gather customer feedback to contribute to new and integrated solutions across the MarTech stack.
- Gain a comprehensive understanding of the capabilities and limitations of Adobe AEM in order to effectively identify and evaluate potential solution options.
- Cultivate a collaborative environment that promotes effective communication between development and business teams, ensuring a shared understanding of objectives and capabilities.
- Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.
Here Is What You Need (Minimum Requirements)
- A BA/BS with at least 8 years of experience, an MBA/MS with at least 7 years of experience, a PhD/JD with at least 5 years of experience, or an MD/DVM with at least 4 years of experience
- Proven track record in managing extensive technology projects or platforms from inception to value realization
- Deep comprehension of engineering, software development, and the technological management of solutions, tools, and platforms
- Exceptional communication skills, with the ability to influence key partners and stakeholders indirectly through clear, concise, and well-crafted messages tailored to the audience
- Experience in systems architecture, network systems, and application infrastructure
- Ability to develop strategies for a diverse portfolio of products and projects
- Expertise in fostering a culture of innovation to improve outcomes for patients and the healthcare industry
Bonus Points If You Have (Preferred Requirements)
- Master's degree combined with relevant pharmaceutical industry experience
- Experience in digital transformation and implementing innovative technology solutions
- Ability to build and leverage constructive relationships across the organization
- Proficiency in project management methodologies and tools
- Ability to adapt to a fast-paced and dynamic work environment
- Experience using common AI tools, including generative technologies such as ChatGPT or Microsoft Copilot, to support problem solving and enhance productivity. Demonstrated curiosity for exploring how these tools can improve outcomes and understanding of responsible AI practices, including risk management and ethical use
Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.
Other Job Details
- Last Day to Apply: August 6, 2026
- Work Location Assignment: Hybrid, 2-3 days onsite/week, US Commercial Pfizer site required
#AdobeExperienceManager #MarTechProductLead #DigitalAssetManagement
Relocation assistance may be available based on business needs and/or eligibility.

Candidates must be authorized to be employed in the U.S. by any employer.
U.S. work visa sponsorship (such as TN, O-1, H-1B, etc.) is not available for this role now or in the future.

Sunshine Act
Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider’s name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.
EEO & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.
Pfizer endeavors to make www.pfizer.com/careers accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process and/or interviewing, please email disabilityrecruitment@pfizer.com. This is to be used solely for accommodation requests with respect to the accessibility of our website, online application process and/or interviewing. Requests for any other reason will not be returned.
To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers.

Information & Business Tech
Breakthroughs that change patients’ lives
Research confirms what intuition tells us: that purpose-driven companies perform better, are more innovative, attract and retain the best people, and know how to unleash the power of those people. Pfizer’s purpose—Breakthroughs that change patients' lives—fuels everything we do and reflects our passion for building on our legacy as one of the greatest contributors of good to the world.
Each word in our purpose has meaning and reflects the value we strive to bring to patients and society:
“Breakthroughs” - These are the innovations, scientific and commercial, that we seek to deliver every day. All colleagues, regardless of role, level or location, strive for breakthroughs every day.
“Change” - We want to do more than simply improve patients’ medical conditions; we want to dramatically change their lives for the better.
“Patients’ lives” - We consider not only patients, but everyone they touch—including their families, caregivers, and friends—and everything they love to do. It’s an intentionally holistic view.
Our purpose ensures that patients remain at the center of all we do. We live our purpose by sourcing the best science in the world; partnering with others in the healthcare system to improve access to our medicines; using digital technologies to enhance our drug discovery and development, as well as patient outcomes; and leading the conversation to advocate for pro-innovation/pro-patient policies.
Every decision we make and every action we take is done with the patient in mind—and to nurture an environment where breakthroughs can thrive.
Our Values
To fully realize Pfizer’s purpose, we have established a clear set of expectations regarding “what” we need to achieve for patients and “how” we will go about achieving those goals.
The “how” is represented by four simple, powerful values—courage, excellence, equity, and joy—that define our company and our culture.
Courage: Breakthroughs start by challenging convention, especially in the face of uncertainty or adversity. This happens when we think big, speak up, and are decisive.
Excellence: We can only change patients’ lives when we perform at our best together. This happens when we focus on what matters, agree who does what, and measure our outcomes.
Equity: We believe that every person deserves to be seen, heard, and cared for. This happens when we are inclusive, act with integrity, and reduce healthcare disparities.
Joy: We give ourselves to our work, but it also gives to us. We find joy when we take pride, recognize one another, and have fun.
Benefits at Pfizer
Pfizer offers competitive compensation and benefits programs designed to meet the diverse needs of our colleagues. Our Pay for Performance Philosophy and Practices reward colleagues based on the contributions they make to our business.
Our Competitive Benefits Programs help our colleagues by:
- Promoting Health and Wellness to help colleagues maintain and improve their physical and mental wellbeing. Pfizer offerings include health and disability insurance, preventative health programs, medical screenings, free or reduced-cost vaccinations, discounts on Pfizer products, mental health support, nutrition and fitness counseling and more.
- Strengthening Colleagues’ Financial Security by providing company contributions to retirement plans, life insurance and financial planning education to help colleagues achieve their financial goals.
- Providing Benefits and Time off for the Moments that Matter to ensure Pfizer colleagues have the time away from the office to recharge, recover and return to work as the best version of themselves. Vacation, Holiday time and Sick time are just the beginning, with a 12 week parental leave policy for both parents of a new born, 10 day of caregiver leave for those times when your family needs you whether it’s a child, spouse or parent, bereavement leave, and additional country-specific programs.
- And so much more, depending on your country and site, Pfizer offers childcare facilities or discount programs, on-site health and/or fitness centers, movement and mindfulness solutions, “Log in for your Day” work flexibility and so much more.
For U.S. based jobs, view an overview of Pfizer’s U.S. benefits program (opens in a new window)