Branded vs. Generic
- What’s the Difference?
Branded drugs are more expensive because they’re newer, generally groundbreaking, and often for conditions that are difficult to treat. However, after a certain period of time, these same innovative medicines become generic medicines.
- How is Pfizer Different?
The difference between our approach and that of many other companies is that when a medicine becomes a generic, we still assume responsibility. Rather than focus on just what’s in development, we continue to closely monitor the quality, safety, and reliability of our generic medicines.
Related Articles
Turning Silence Into Advocacy: Women Reshaping Cancer Conversations
The sixth season of Science Will Win, Pfizer’s award-winning podcast, focused on cancer, with each episode tackling a different aspect of the fight against the disease.
For this Pfizer Scientist, Cancer Research is Personal
For Shuo Wang, cancer research isn’t just a job - it’s personal. Wang, a scientist in Pfizer’s oncology research unit, remembers when one of her close friends was diagnosed with stage four lung cancer shortly after giving birth to her second child. The experience happened early in her career, and deepened Wang’s determination to make a meaningful impact.
Lung Cancer: Real Risks, Common Myths, and Why Screening Matters
Can you name the top three cancer diagnoses affecting Americans? Did you guess breast (#1), prostate (#2), or colon (#4)? Those are good picks, but there’s another type of cancer that takes the number three spot: lung. Lung cancer is the third-most diagnosed type of cancer in the country.
How Drugs Are Made
The medicines available today have taken an average of 12 years to develop. With dedication, creativity, and science, we can significantly cut that time.
