Integrated Insights & Strategy (IIS) Lead - India (Director)
- India - Mumbai
ROLE SUMMARY
As a function in the Global Commercial Analytics (GCA) group within Pfizer, Integrated Insights & Strategy (IIS) plays a critical role to enable Pfizer’s commercial brand strategy. This team functions as internal consultants and brand strategists that partner with commercial and cross-functional leaders, activating data driven problem solving in a way that the business can execute to drive impact and unlock value.
The IIS Lead – India is a director-level role that sets the vision and direction for the India IIS team and serves as the primary analytics and insights partner to India commercial leadership. This leader will shape brand and portfolio strategy, inform investment and resource allocation decisions, and lead performance measurement and forecasting for inline and launch brands across the India business. The role owns the India analytics and insights agenda, from prioritization and budget to delivery and business impact. It calls for a senior strategic thinker, a trusted advisor to senior leaders, and an inspiring people leader who builds future-ready capabilities, including advanced analytics and AI.
The IIS Lead – India is the strategic analytics and insights leader for the India business. Key accountabilities include (but are not limited to):
Strategic Insights Leadership & Business Partnership
• Serve as a trusted advisor to India commercial leadership and Business Unit (BU)/franchise heads, shaping brand, portfolio and launch strategies with data-driven recommendations
• Set the India analytics and insights agenda and a multi-year roadmap, putting resources toward the work with the greatest business impact
• Turn complex research and analytics into clear, compelling recommendations that drive senior leadership decisions
People Leadership & Team Development
• Lead, coach and develop the India IIS team, setting clear direction, priorities and performance expectations
• Build a high-performing, inclusive culture that values curiosity, collaboration, accountability and business impact
• Own talent strategy, including hiring, succession planning, performance management and career development
• Plan team capacity and the resource model, including contractors and vendor partners, to meet changing business needs
Market and Brand Analytics
• Oversee the design and delivery of integrated analytics and research plans that use the full range of GCA capabilities: secondary data, advanced analytics/data science and primary market research (PMR)
• Guide promotional investment through customer analytics, segmentation and targeting, field force sizing and omnichannel optimization
• Champion the use of advanced analytics, AI/machine learning and new data sources to strengthen Pfizer's competitive advantage
Performance Management/Forecasting/Operating Plan
• Own the performance measurement framework for the India portfolio, proactively identifying performance drivers, risks and growth opportunities
• Lead forecasting and scenario planning for the Long Range Forecast (LRF) and operating plans, informing investment and resource allocation decisions
• Anticipate market and competitive shifts and recommend strategic responses
PMR Management
• Set the PMR strategy for India so research investments are well prioritized, innovative and deliver actionable insights
• Own the analytics and research budget and vendor partnerships, ensuring value for money
• Be accountable for meeting corporate Standard Operating Procedure (SOP) and compliance requirements for all primary market research
Enterprise Collaboration & GCA Leadership
• Represent India within the GCA and Emerging Markets Asia analytics network, helping develop regional and global capabilities and scale them
• Lead alignment with GCA teams and cross-functional partners so work with shared stakeholders is coordinated and consistent
• Share market and therapeutic area (TA) knowledge and best practices across GCA
Basic Qualifications
• Bachelor's degree in a quantitative, scientific or business discipline
• 10+ years of experience in commercial analytics, market research, insights or a related quantitative field, including significant experience in the pharmaceutical or healthcare industry
• 5+ years of proven experience managing and developing analytics or insights teams, including direct line management
• Demonstrated track record of advising senior commercial leaders and influencing strategic business decisions using data and insights
Preferred Qualifications
• Master's degree or MBA in a quantitative or business discipline
• Deep knowledge of the India pharmaceutical market, including key secondary data sources, market dynamics and the competitive landscape
• Broad expertise across commercial analytics capabilities, including secondary data analytics, primary market research, reporting and visualization, and forecasting/modeling; hands-on experience with Dataiku Data Science Studio (DSS) and Tableau is highly desired
• Track record of applying artificial intelligence/machine learning (AI/ML) and data science approaches to solve business problems at scale
• Experience leading teams across multiple brands or therapeutic areas in a matrixed, regional or global organization
• Experience managing analytics and research budgets and vendor partnerships
• Experience supporting new product launches and portfolio strategy
• Strong business sense and executive presence, with the ability to build trust and credibility quickly with senior stakeholders
• Change leadership mindset, with a history of driving innovation and building future-ready team capabilities
• Fluency in English
Team Size: 3
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers.
Marketing and Market Research
Breakthroughs that change patients’ lives
Research confirms what intuition tells us: that purpose-driven companies perform better, are more innovative, attract and retain the best people, and know how to unleash the power of those people. Pfizer’s purpose—Breakthroughs that change patients' lives—fuels everything we do and reflects our passion for building on our legacy as one of the greatest contributors of good to the world.
Each word in our purpose has meaning and reflects the value we strive to bring to patients and society:
“Breakthroughs” - These are the innovations, scientific and commercial, that we seek to deliver every day. All colleagues, regardless of role, level or location, strive for breakthroughs every day.
“Change” - We want to do more than simply improve patients’ medical conditions; we want to dramatically change their lives for the better.
“Patients’ lives” - We consider not only patients, but everyone they touch—including their families, caregivers, and friends—and everything they love to do. It’s an intentionally holistic view.
Our purpose ensures that patients remain at the center of all we do. We live our purpose by sourcing the best science in the world; partnering with others in the healthcare system to improve access to our medicines; using digital technologies to enhance our drug discovery and development, as well as patient outcomes; and leading the conversation to advocate for pro-innovation/pro-patient policies.
Every decision we make and every action we take is done with the patient in mind—and to nurture an environment where breakthroughs can thrive.
Benefits at Pfizer
Pfizer offers competitive compensation and benefits programs designed to meet the diverse needs of our colleagues. Our Pay for Performance Philosophy and Practices reward colleagues based on the contributions they make to our business.
Our Competitive Benefits Programs help our colleagues by:
- Promoting Health and Wellness to help colleagues maintain and improve their physical and mental wellbeing. Pfizer offerings include health and disability insurance, preventative health programs, medical screenings, free or reduced-cost vaccinations, discounts on Pfizer products, mental health support, nutrition and fitness counseling and more.
- Strengthening Colleagues’ Financial Security by providing company contributions to retirement plans, life insurance and financial planning education to help colleagues achieve their financial goals.
- Providing Benefits and Time off for the Moments that Matter to ensure Pfizer colleagues have the time away from the office to recharge, recover and return to work as the best version of themselves. Vacation, Holiday time and Sick time are just the beginning, with a 12 week parental leave policy for both parents of a new born, 10 day of caregiver leave for those times when your family needs you whether it’s a child, spouse or parent, bereavement leave, and additional country-specific programs.
- And so much more, depending on your country and site, Pfizer offers childcare facilities or discount programs, on-site health and/or fitness centers, movement and mindfulness solutions, “Log in for your Day” work flexibility and so much more.
For U.S. based jobs, view an overview of Pfizer’s U.S. benefits program (opens in a new window)