Senior Associate, Analytics
- India - Mumbai
The Global Commercial Analytics (GCA) team within the Chief Marketing Office (CMO) organization is dedicated to transforming data into actionable intelligence, enabling the business to remain competitive and innovative in a data-driven world. We play a pivotal role in extracting insights from large and complex datasets to drive strategic decision-making. Collaborating closely with various subject matter experts across various fields, our team leverages advanced statistical analysis, machine learning techniques, and data visualization tools to uncover patterns, trends, and correlations within the data. Additionally, we are dedicated to delivering new, innovative capabilities by deploying cutting-edge Machine learning algorithms and artificial intelligence techniques to solve complex problems and create value.
As a hands-on Senior Associate Analytics within Commercial Decision Analytics, you will design, build, analytics solutions that optimize field force sizing, territory alignment, and commercial ROI across brands and markets. You will collaborate closely with Commercial, Sales Leadership, and Insights teams to transform data into actionable recommendations, deliver clear visualizations and business-ready presentations, and support MMM (Marketing Mix Modeling) in pharma contexts. This is an individual contributor role—not a people manager—ideal for someone who thrives on building, analyzing, and storytelling with data.
Role Responsibilities:
Field Force Sizing & Optimization
Build analytical frameworks to determine optimal rep counts, structures, and deployment by market/brand/therapeutic area.
Develop models for coverage, reach, frequency, and workload-driven territory design.
Support scenario planning/simulation to evaluate alignment strategies and their impact on KPIs.
Territory Alignment
Execute end-to-end territory alignment workflows using potential, workload, and segmentation data.
Maintain assignment rules, constraints, and performance baselines for territory changes.
Commercial ROI & MMM
Contribute to pharma MMM (e.g., regression/Bayesian models with adstock/carryover) to quantify the impact of field, digital, email, media.
Build ROI calculators and budget allocation recommendations for launch and established brands.
Analytics & Visualization
Develop Tableau/ PowerBI dashboards and ad hoc reports that translate complex analysis into actionable insights for senior stakeholders.
Build data pipelines and self-service assets in Dataiku; author queries in SQL; implement analyses in Python.
Data Management & Quality
Ensure data integrity, freshness, and documentation across CRM, sales, claim/prescription, and market datasets.
Contribute to data governance and standardization of metrics/definitions.
Stakeholder Collaboration & Storytelling
Partner with Commercial, Sales, and Insights teams to understand requirements and present findings clearly, including recommendations and trade-offs.
Develop business-ready presentations in PowerPoint synthesizing insights and next-best actions.
Cross-Functional Collaboration
Work closely with Analytics Engineering to ensure the data ecosystem is conducive for data science modeling purposes.
Partner with Digital teams to enhance data science capabilities, aligning efforts to leverage digital data sources effectively.
Foster collaboration with other teams to ensure seamless integration of data science initiatives across the organization's infrastructure, promoting efficiency and effectiveness in leveraging data for informed decision-making.
Education and Experience:
Bachelor’s/Master’s in Statistics, Data Science, Engineering, Economics, or related quantitative field.
Experience: 2–4 years in Commercial Pharma analytics or Sales/Marketing analytics, with hands-on exposure to field force/territory analytics and MMM.
Skills:
Tableau / Power BI, SQL, Python, Excel (advanced), PowerPoint (executive storytelling)
Experience with both traditional SQL and modern NoSQL data stores including SQL, and large-scale distributed systems such as Hadoop and or working in Snowflake/Databricks
Communication: Excellent verbal/written skills to elicit requirements, explain methodology, and present insights to senior business leaders.
Experience with supporting commercial strategies and tactics, experience in pharmaceutical or healthcare industry is preferred.
Preferred/Good-to-Have
Knowledge of Statistical modeling and ML Techniques
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
Marketing and Market ResearchBreakthroughs that change patients’ lives
Research confirms what intuition tells us: that purpose-driven companies perform better, are more innovative, attract and retain the best people, and know how to unleash the power of those people. Pfizer’s purpose—Breakthroughs that change patients' lives—fuels everything we do and reflects our passion for building on our legacy as one of the greatest contributors of good to the world.
Each word in our purpose has meaning and reflects the value we strive to bring to patients and society:
“Breakthroughs” - These are the innovations, scientific and commercial, that we seek to deliver every day. All colleagues, regardless of role, level or location, strive for breakthroughs every day.
“Change” - We want to do more than simply improve patients’ medical conditions; we want to dramatically change their lives for the better.
“Patients’ lives” - We consider not only patients, but everyone they touch—including their families, caregivers, and friends—and everything they love to do. It’s an intentionally holistic view.
Our purpose ensures that patients remain at the center of all we do. We live our purpose by sourcing the best science in the world; partnering with others in the healthcare system to improve access to our medicines; using digital technologies to enhance our drug discovery and development, as well as patient outcomes; and leading the conversation to advocate for pro-innovation/pro-patient policies.
Every decision we make and every action we take is done with the patient in mind—and to nurture an environment where breakthroughs can thrive.
Our Values
To fully realize Pfizer’s purpose, we have established a clear set of expectations regarding “what” we need to achieve for patients and “how” we will go about achieving those goals.
The “how” is represented by four simple, powerful values—courage, excellence, equity, and joy—that define our company and our culture.
Courage: Breakthroughs start by challenging convention, especially in the face of uncertainty or adversity. This happens when we think big, speak up, and are decisive.
Excellence: We can only change patients’ lives when we perform at our best together. This happens when we focus on what matters, agree who does what, and measure our outcomes.
Equity: We believe that every person deserves to be seen, heard, and cared for. This happens when we are inclusive, act with integrity, and reduce healthcare disparities.
Joy: We give ourselves to our work, but it also gives to us. We find joy when we take pride, recognize one another, and have fun.
Benefits at Pfizer
Pfizer offers competitive compensation and benefits programs designed to meet the diverse needs of our colleagues. Our Pay for Performance Philosophy and Practices reward colleagues based on the contributions they make to our business.
Our Competitive Benefits Programs help our colleagues by:
- Promoting Health and Wellness to help colleagues maintain and improve their physical and mental wellbeing. Pfizer offerings include health and disability insurance, preventative health programs, medical screenings, free or reduced-cost vaccinations, discounts on Pfizer products, mental health support, nutrition and fitness counseling and more.
- Strengthening Colleagues’ Financial Security by providing company contributions to retirement plans, life insurance and financial planning education to help colleagues achieve their financial goals.
- Providing Benefits and Time off for the Moments that Matter to ensure Pfizer colleagues have the time away from the office to recharge, recover and return to work as the best version of themselves. Vacation, Holiday time and Sick time are just the beginning, with a 12 week parental leave policy for both parents of a new born, 10 day of caregiver leave for those times when your family needs you whether it’s a child, spouse or parent, bereavement leave, and additional country-specific programs.
- And so much more, depending on your country and site, Pfizer offers childcare facilities or discount programs, on-site health and/or fitness centers, movement and mindfulness solutions, “Log in for your Day” work flexibility and so much more.
For U.S. based jobs, view an overview of Pfizer’s U.S. benefits program (opens in a new window)