Branded vs. Generic

What’s the Difference?
Branded drugs are more expensive because they’re newer, generally groundbreaking, and often for conditions that are difficult to treat. However, after a certain period of time, these same innovative medicines become generic medicines.

How is Pfizer Different?
The difference between our approach and that of many other companies is that when a medicine becomes a generic, we still assume responsibility. Rather than focus on just what’s in development, we continue to closely monitor the quality, safety, and reliability of our generic medicines.

Behind the Science: Reprogramming Resistance to Prostate Cancer Treatment

Prostate cancer is one of the most common – and most lethal – cancers in men. In the United States alone, nearly 300,000 new cases are diagnosed each year, and it remains the second-leading cause of cancer death among men.

Photograph of two scientists in lab coats pointing at equipment behind glass thumbnail

Inside Pfizer’s Fight Against Counterfeit Medicine

The U.S. and Canada combined accounted for more than 2,000 incidents involving counterfeit, diverted, and stolen medicines last year, according to the Pharmaceutical Security Institute (PSI).

Photograph of a woman at a kitchen table organizing pills in a pillbox

August Social Media Round-Up—Q2 Results, AI Adoption, and More

Summer is coming to an end, but here at Pfizer, the work doesn’t stop when the seasons change. Before we say goodbye to the warmer weather, let’s take a look back at the month on Pfizer’s social media.