Patient Centricity Articles
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Read our latest stories on the people and scientific innovations making a difference in patients’ lives.
Self -Care for Caregivers
Caregivers play remarkable and invaluable roles in our communities. They support children, parents, grandparents, spouses, neighbors, and friends. They do everything from preparing meals to managing finances to helping with dressing and bathing.1This is generous, loving work, but it can also be taxing on the body and mind. Nearly half of caregivers experience moderate or high physical strain, and about 65% say they experience moderate or high emotional stress.2 This can take a toll on health...
3 Tips to Increase Health Literacy
At Pfizer, when we talk about making breakthroughs that change patients lives, we aren’t just talking about medicines and treatments. We’re also working to help patients understand the care they receive through guides and resources. We believe it’s crucial for you to have the information you need to make the health decisions that are right for you.With each new life chapter we enter and each new diagnosis we receive, we’re introduced to new medical terminology, new guidance, new questions...
Health Answers by Pfizer Launches Spanish-Language Expansion
Back in February, we launched Health Answers by Pfizer, a consumer digital experience powered by generative AI that provides clear, relevant answers to health & wellness questions, and helps consumers take action for themselves and their loved ones.Today, we’re proud to announce a major step forward: Health Answers by Pfizer is now available in Spanish. With this new release, Spanish-speaking consumers across the U.S. can access trusted, personalized health information in the language they know...
The Mindfulness of Medicine Development: Advancing Treatments Can Transform Patient Outcomes
At Pfizer, we know that breakthroughs aren’t created in a vacuum. Every new discovery, every new medicine and vaccine, is the result of the collaboration of many members of our community, each with their own unique experiences, expertise, and insights. The human element cannot be separated from our work any more than the patient experience can be removed from the outcome.“The Mindfulness of Medicine Development” series showcases the journeys, experiences, and inspirations of our colleagues...
Powered by Purpose: Celebrating Clinical Trials Day 2025
Pfizer has been in the business of breakthroughs for nearly two centuries, and while our success represents the shared work of thousands of our dedicated employees, none of the advancements for which we are known were made possible through our efforts alone. The modern prescription medicines and vaccines we have today were studied in hundreds, and often thousands, of people in clinical trials.A clinical trial is a research study that seeks to understand how potential medicines, vaccines, and...
The Mindfulness of Medicine Development: How Scientists Are Driving the Next Wave of Medical Innovations
For millions of patients around the world, the development of a new treatment or vaccine can be life-changing. But the journey from promising drug candidate to approved product isn’t easy. It's a long and arduous process, with an average timeline lasting more than 10 years.Behind the scenes of these life-changing medical breakthroughs are the scientists whose dedication, expertise, and remarkable problem-solving skills are driving progress forward. Though their training could have prepared them...
Health Answers by Pfizer Wins Webby’s People’s Voice Award
Earlier this year, we proudly launched Health Answers by Pfizer, a consumer digital experience powered by generative AI that allows you to ask your biggest and smallest health and wellness questions – anytime, anywhere – and receive real-time, relevant responses.Today, we’re excited to share the news that Health Answers by Pfizer took home the People's Voice Award in the Health & Wellness AI, Immersive & Games category at the 2025 Webby Awards.Hailed as the “Internet’s highest honor” by The New...
The Future of IBD Care: Pfizer Leads a New Era of Noninvasive Monitoring
At Pfizer, we are committed to improving care and addressing inequities for patients living with inflammatory bowel disease (IBD), which includes ulcerative colitis and Crohn’s disease. And, for people living with IBD, regular monitoring of the bowel is important for tracking the disease activity and severity and adjusting treatments and care as needed.1 A colonoscopy—a procedure where doctors use a flexible camera to look inside a patient’s colon—has long been the most common method of...
Watch Pfizer’s SXSW Live Podcast Panels
Last month, Pfizer attended the South by Southwest festival in Austin, where we took over the podcast lounge for the second year in a row.Throughout the day, we presented three live podcast episodes in front of a packed SXSW audience, with each episode tackling a different topic that’s at the forefront of healthcare in 2025. Today we are happy to share video of those sessions.For more from Pfizer’s award-winning Science Will Win podcast series, check out the latest season here: https://link...
Pfizer Awarded Diamond Resiliency Badge for Supply Chain Excellence
For nearly two centuries, Pfizer has been dedicated to developing medicines that change people’s lives and ensuring that people all over the globe have access to those medicines. This commitment extends beyond the discovery and production of new, more effective treatments to efficiently distributing those treatments to the people, communities, and countries that need them. We couldn’t do that without an efficient and resilient supply chain.The strength of pharmaceutical supply chains has never...
Pfizer Takes Over SXSW’s Podcasting Lounge for the Second Year in a Row
Each spring, industry leaders, media members, celebrities – and basically everyone who is anyone in tech, film and TV, and music – has been heading to Austin for one of the year’s most anticipated events: the South By Southwest (SXSW) Festival.Pfizer has been attending in various capacities for many years, but in 2024 we held court at the SXSW Podcast Lounge, taking it over for the day and recording three live sessions of our award-winning Science Will Win podcast in front of packed crowds...
Pfizer's Big Game Ad Wins LinkedIn Member Poll
On February 9th, while Philadelphia was fighting off Kansas City’s attempt at a three-peat to claim their second championship, Pfizer invited viewers to join our own fight against cancer via the powerful 60-second commercial that ran in the first quarter. Philly may have won the title, but thanks to LinkedIn, we won too. In the days after the broadcast, LinkedIn ran their own contest: the #AdBowl. LI polled its many members about the commercials they watched during the game and we’re proud to...
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